H&M has officially launched its Autumn/Winter 2024 (AW24) collection, and it's already making waves in the fashion world.
Released on September 12th, 2024, this collection is being hailed as one of the most iconic and fashion-forward drops the brand has ever released. It includes collaborations with pop icon Charli XCX and supermodel Lila Moss, who are front and center in the campaign showcasing the stylish pieces.
This AW24 collection is a fresh and exciting blend of vintage-inspired designs with modern details, encapsulating the essence of autumn with rich textures, bold cuts, and stunning fabrics. The inspiration for the collection stems from mid-century styles, with 1960s boxy jackets, matching microskirts, and sharply tailored blazers paired with suit trousers. However, there's also an abundance of modern touches, including metallics, embellishments, and vibrant prints that take the collection to the next level.
Let’s take a closer look at the standout pieces from this remarkable collection, which include luxurious materials like leather, faux fur, cashmere, and wool, all in rich autumnal shades like burgundy, chocolate brown, and deep greens. Below, we’ve rounded up 15 must-have items from the H&M AW24 collection, with features, styling tips, and prices.
1. Suede Coat - £369.99
A luxurious long suede coat in a rich brown hue, this is the statement piece of the season. The soft suede gives it a vintage feel, while the sleek silhouette keeps it modern. It has a flattering, fitted cut, with large lapels and buttons down the front for a classic finish.
Styling Tip: Pair this coat with wide-leg trousers and a knit turtleneck for a polished autumnal look. For a more casual vibe, drape it over a midi dress with knee-high boots.
Material: 100% Suede
Price: £369.99
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2. Faux Leather Shirt - £34.99
Made from faux leather, this shirt offers a blouson silhouette that can be worn on its own or layered under jackets for a chic touch. The faux leather gives it a sleek, edgy look, while its structured shape adds a tailored twist.
Styling Tip: Tuck this shirt into high-waisted trousers for a power look, or wear it open over a fitted turtleneck for a relaxed, off-duty ensemble.
Material: Faux Leather
Price: £34.99
3. Faux Leather Mini Skirt - £12.99
This faux leather mini-skirt is an absolute steal! With its A-line cut, it hugs the waist before flaring out slightly, giving you that classic 60s vibe. It’s short and sharp, perfect for adding a bold touch to any outfit.
Styling Tip: Pair with tights, ankle boots, and a chunky knit sweater for a cozy yet daring autumn look. Add a pop of color with a bright scarf or bag.
Material: Faux Leather
Price: £12.99
4. Polo Knit Top - £34.99
This thick-knit polo top is perfect for layering or wearing on its own for a cozy yet stylish look. The knit fabric is warm and textured, ideal for transitioning into cooler temperatures.
Styling Tip: Pair with the matching knit mini skirt (below) or style it with jeans and boots for a casual yet elevated fall outfit. A longline coat would complete the look.
Material: Cotton-blend Knit
Price: £34.99
5. Knit Mini Skirt - £34.99
A knit mini skirt is a versatile piece that pairs well with just about anything. This one has a ribbed texture, giving it structure and adding detail. The short length adds a playful element to autumn dressing.
Styling Tip: Wear it with the matching polo knit top for a coordinated set, or switch it up with a graphic tee and chunky sneakers for a youthful, casual look.
Material: Ribbed Knit
Price: £34.99
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6. Faux Leather Shift Dress - £24.99
This sleeveless shift dress in faux leather is the perfect blend of retro charm and modern edge. The simple, sleek design makes it easy to dress up or down, with a shift silhouette that flatters all body types.
Styling Tip: Layer it over a turtleneck and wear it with ankle boots for a chic daytime outfit. For a night out, add a statement necklace and stilettos for a bolder look.
Material: Faux Leather
Price: £24.99
7. Metallic Shorts - £29.99
For those who love a little glam, these metallic shorts are a must-have. With a shimmering texture and short, tailored cut, they add a bold and playful element to your autumn wardrobe.
Styling Tip: Pair these with an oversized sweater or a sleek blouse and heels for a glamorous evening look. For daytime, dress them down with chunky sneakers and a leather jacket.
Material: Metallic Fabric
Price: £29.99
8. Snake Print Clutch Bag - £27.99
This snake-print clutch is the perfect accessory for adding a touch of luxury to any outfit. With its sleek design and bold print, it’s both practical and stylish for evenings out.
Styling Tip: Use this clutch to complete a monochrome outfit or pair it with your favorite little black dress for a standout accessory moment.
Material: Faux Leather, Snake Print
Price: £27.99
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9. Faux Fur Coat - £119.99
A long faux fur coat is an essential piece for winter, and this one from H&M’s AW24 collection combines glamour with comfort. The coat has a thick, luxurious texture and comes in a neutral shade, making it versatile for both casual and formal occasions.
Styling Tip: Wear this coat over a midi dress with heeled boots for a chic winter evening look. Or, dress it down with jeans, a turtleneck, and loafers for an everyday ensemble.
Material: Faux Fur
Price: £119.99
10. Embellished Knit Top - £34.99
For those who like to sparkle, this embellished knit top is the perfect choice. With beads or sequins subtly worked into the design, it adds just the right amount of glamour while remaining cozy and wearable.
Styling Tip: Style this with tailored trousers or the matching embellished shorts for a co-ord look. Finish with metallic accessories and strappy heels.
Material: Cotton-Blend Knit, Embellished
Price: £34.99
11. Embellished Knit Shorts - £34.99
These embellished knit shorts are a unique addition to the collection, offering a playful alternative to skirts. The embellishments add texture and sparkle, making them ideal for festive occasions or nights out.
Styling Tip: Pair with a simple black blouse and heeled boots, or go all-in with the matching embellished knit top for a standout ensemble.
Material: Cotton-Blend Knit, Embellished
Price: £34.99
12. Faux Leather Top - £19.99
Simple yet impactful, this faux leather top is a versatile addition to any wardrobe. The sleek design makes it easy to style, whether for a night out or a casual day.
Styling Tip: Tuck it into high-waisted trousers or skirts for a polished look, or layer it under a blazer for an office-appropriate outfit. Add statement earrings to finish the look.
Material: Faux Leather
Price: £19.99
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13. Ruffle-Trim Sheer Skirt - £49.99
This ruffle-trim skirt in sheer fabric is the perfect balance of elegance and edge. The ruffles add volume and movement, while the sheer material offers a hint of playfulness.
Styling Tip: Wear this skirt with a tucked-in blouse and heels for a special occasion. For a more daring look, style it with a cropped sweater and combat boots.
Material: Sheer Fabric
Price: £49.99
14. Heeled Court Pumps - £64.99
These classic heeled court pumps are a must-have for any wardrobe. With their sleek design and comfortable heel height, they are perfect for both day and night.
Styling Tip: Pair these pumps with the suede coat and tailored trousers for a powerful, chic look. They also work beautifully with evening dresses for formal occasions.
Material: Leather
Price: £64.99
15. Strapless Midi Dress - £44.99
This strapless midi dress is the ultimate in elegance. Its streamlined silhouette and midi length make it a versatile piece that can easily transition from day to night.
Styling Tip: Wear it with a statement necklace and a faux fur coat for a glamorous evening look, or layer it over a turtleneck for a more casual, layered ensemble during the day.
Material: Polyester-Blend
Price: £44.99
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Shop H&M AW24 Collection Before It’s Gone!
H&M’s Autumn/Winter 2024 collection is a breathtaking blend of retro-inspired fashion and modern design. With collaborations from fashion icons like Charli XCX and Lila Moss, it’s no wonder this collection is hailed as one of H&M’s most iconic yet. Whether you're looking for standout pieces like the faux fur coat or faux leather mini skirt, or you prefer timeless classics like the suede coat, this collection has everything you need to elevate your autumn wardrobe.
Pieces are expected to sell out quickly due to the massive hype, so head over to the H&M website or your nearest store to get your hands on these fabulous designs before they’re gone!
By structuring this advisory blog with product features, prices, and styling tips, H&M’s AW24 collection becomes easy to navigate for shoppers looking to upgrade their wardrobes. Keep this handy as you shop your favorites, and embrace the cozy, bold, and glamorous vibes of Autumn/Winter 2024.
