Finland is a country where people appreciate a good deal and many people consider looking for deals a hobby, if not almost a religion! One Finnish quirk that is noteworthy, is that whenever free plastic buckets are given out, especially when a new shop is opening, the sale is really good and will attract many customers.
But when is the best time to buy what? You can save a surprising amount if you consider when to shop. There's almost always a sale going on somewhere. Sales are held depending on the season and upcoming holidays.
Almost all discounts and sales have one thing in common. They appear just before or after the season, and then you can find the best deals almost anywhere. It’s a good idea to check sales and discounts on sites like ReviewBird to be sure not to miss out on great deals. In this article, you'll find out when to look especially vigilantly for deals and sales.
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Black Friday
Black Friday is a shopping day that has made its way from the United States to Europe and Finland. On Black Friday, for example, you usually buy most of your Christmas presents either online or in brick-and-mortar stores.
In Finland, Black Friday is not such a big event, as the same day has been coined "Don't buy anything" day in Finland to combat the extreme consumerism of Black Friday. Nevertheless, many shops are joining the hype by having sales for this Friday or possibly for the whole Black Week. On Black Friday, especially appliances and electronics are at lower prices than usual.
Christmas time
In the run-up to Christmas, marketing ramps up, and shops don’t have as many sales on, except for TVs and laptops, which are usually at their cheapest before Christmas.
Post-Christmas sales
The period after Christmas and New Year is the best time to buy chocolate on sale, and Christmas decorations for next Christmas. Shops want the Christmas stuff out to get Easter and Valentine's Day items in.
Furniture is often on sale in January, when fewer people spend extra money on larger purchases. Shops are also keen to get rid of old collections to make room for new models.
Summer sales
In the run-up to Midsummer, traditional Finnish summer cottage staples such as beer, sausages, and sweets are on sale.
After Midsummer, the summer sales offer particularly cheap summer clothing and shoes. During the heatwave, keep an eye out for soft drink offers, as shops tend to have huge discounts on these to attract thirsty customers.
After Midsummer, the Finnish berries start to appear. The first strawberries and blueberries are always quite expensive, but prices tend to go down quite a lot until the season is finally over. Many vegetables and fruits are also at their cheapest in July.
Back-to-school sales
As summer draws to a close and the heat wanes, all seasonal summer products are subject to the familiar summer-is-over sale. For example, barbecues left over from the barbecue season are at their lowest price and you can get pool floats and garden furniture cheaply at this time of year.
Late summer is also the time to buy bulbs, seeds, and gardening supplies to wait for next summer. When school starts, you often see back-to-school sales with offers on backpacks, laptops, and other school-related products for students. During the first weeks of the school year, domestic apples are in abundance in the shops and the season brings with it particularly low prices.
Surprisingly, once the summer wedding season is over, even wedding dresses and bridal gowns are often on sale in the autumn months!
